EnsembleIQ Names New CEO
Following a six-month search, seasoned market research exec David Shanker will succeed Peter Hoyt at the helm of the B2B publisher.
Chicago-based B2B publisher EnsembleIQ has tapped market research exec David Shanker as its next CEO, effective immediately, the company revealed Wednesday.
Shanker arrives from Lightspeed Research, a subsidiary of Kantar, where he spent the last four years as CEO of the Americas. Prior to that, he was CEO of affiliate marketing platform PinchMe, and has also held executive roles at Ipsos Group and Information Resources Inc.
“I see great potential in EnsembleIQ, its business units and its people,” said Shanker in a statement. “The time is right for dramatic growth that will catapult the company towards new heights of service and value in the retail, CPG, and technology industries.”
The appointment ends a six-month search at EnsembleIQ that began when former CEO Peter Hoyt departed the company last August—a move reportedly initiated by the company’s board of directors.
“When we appointed Peter as CEO of the combined companies, we recognized that Peter’s tenure in this role would not be long-term,” executive chairman Alan Glass told Folio: at the time. “This was something that matched up with Peter’s own personal goals and desires after the sale of his company.”
Hoyt had been CEO of EnsembleIQ since 2016, shortly after the company was formed through the merger of three smaller firms: Stagnito Business Information, Edgell Communications, and the Path to Purchase Institute—where he had served as executive director prior to the merger.
Following its subsequent acquisition of a handful of Canadian-based publications from Rogers Media late in 2016, EnsembleIQ now comprises 17 media brands that primarily serve the retail and CPG space, many of which carry their own complement of events and award programs. The company is owned by RFE Investment Partners, a Connecticut-based private equity firm that specializes in small to mid-market buyout transactions.