mBLAST Expands Service Offerings
Marketing and analytics firm broadens API and database search functionality. ...More
E-Commerce Spending Up to $50 Billion in Q42011
U.S. retail spend reaches $161.5 billion last year, per comScore. ...More
GfK MRI Launches Digital Ad Measuring Service
Starch Digital will syndicate monthly metrics for more than 40 consumer titles. ...More
- Mobile Action Codes Increased 439 Percent in Top 100 Mags Last Year
- App Development Strategies for Small to Medium-Sized Publishers
- Mediaspectrum’s Adrenalin 2.0 Offers Enhanced Analytics, Android Compatibility
- Marketing Firm 33Across Aims for Publishers with Tynt Acquisition
- Ziff Davis Enterprise Offers Expanded Ad Options for Clients
- New Service Turns WordPress Sites into Native Apps
Web Site and Mobile Engagement Strategies
In this webinar, we take a step-by-step approach to how publishers are optimizing their web offerings for multi-platform access, easy sharing and simplified navigation on tablets, smartphones and more. Join us!
Wednesday, February 29, 2012 - 2:00pm
Register Now
No upcoming events.
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Prospecting Up-sells with Behavioral AnalyticsTurning an individual paid content subscriber into a corporate sale. ...More
Matt Shanahan -
FMA Day: Can Apps Be Too Complicated?While publishing in a digital space, how far ahead should designers be thinking? ...More
TJ Raphael -
Click-through Rates: The Metric for Missed Expectations
Click-throughs do not equal audience engagement. ...More
Matt Shanahan
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FOLIO: Video Q+A: Michael Brito, social media strategist, Intel Corp.
FOLIO: Show Virtual keynoter Michael Brito talks about how to incorporate social media functionality into content sites in order to drive engagement and visitors, as well as spark interaction.
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ABA Journal's 'Legal Rebels' Tour
Publisher and editor Edward Adams on the association magazine's four-month program, which includes a two-week mobile road tour from Boston to Washington D.C.
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VIDEO: Creating Community
A FOLIO: roundtable with eight of the industry's leaders in social media on the shift to community—and how to monetize it.
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Overall Media M&A Up 9 Percent in 2011
Marketing and interactive services drive growth with 32 percent of total value. ...more
The Convergence of Print and Digital Brands
Publishers weigh in on their strategies for print and digital sales. ...more
Vogue Launches Content Archive for $1,575 Annual Subscription
Includes 120 years of articles, advertisements and photography. ...more
- Prospecting Up-Sells with Behavioral Analytics
- Daily Deal Predictions for 2012
- Launching (and Maintaining) a Successful E-Commerce Platform
- At AMC, Magazines Scolded on Social Media Efforts
- Browser, Not Apps, Still Biggest News Channel on Tablets
- Editors Share Best Practices for Twitter
- Tablet Sales To Cut Magazine Paper Use 20 Percent by 2015
- Guide To Publication Printers: What They Offer and What You Need
- IDG Launches Social Media Marketing Service in CommunityWorks
- The Secret to Monetization Without Exploitation
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