News, Innovation and Insights for Media Execs

August 18, 2015
The Latest News

The State of the Magazine Media Business, Mid-Year 2015
12 top industry leaders see opportunity amid a “fog of choices.”  MORE »

Rodale Launches Mobile Utility App for Runner’s World
Rodale takes a more utilitarian route with its latest round of apps, merging fitness tracking with tips and motivational content.  MORE »

Publishers – Don’t Trade Your Content (Monetize It)
[Sponsored Content] As a publishers, you don't trade sales for eyeballs, because eyeballs can't be spent or invested.  MORE »

A Look at Bonnier’s System for Activating Event Attendees
Create a face-to-face experience with a prequalified audience of buyers, browsers and tire-kickers.  MORE »

The Virtues of the Magazine Spine
It is a vitally important, if underappreciated, piece of real estate.  MORE »

Three Reasons Why You Marketing Pros Should Join Us at the Folio: Show

New Jobs
Advertising Sales Executive - MLR Holdings - Philadelphia, PA
Business Development Director - Northstar Travel Media LLC - Secaucus, NJ
Publisher/Account Executive - SouthComm, Inc. - Nashville, TN


Oct. 19 | Folio: Eddie & Ozzie Awards Luncheon

Oct. 19 | Folio: 100 Awards Reception

Oct. 19-21 | The Folio: Show | New York, NY


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