Meet Alison Overholt, ESPN The Magazine’s First Female Editor-in-Chief

Overholt chats with Folio: about her plans for the brand, the status of women's sports in America, and the new and changing ways in which sports and culture continue to intersect in the media. Read More


 
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Major Publishers Bet on Power of Print Ads with Money-Back Guarantee

"We know magazines work and we're willing to put our money where our mouth is," Meredith's Britta Cleveland tells Folio:. Read More


Let Journalism Work for You, and Against Your Rivals

Regional publishers must stay true to their roots to maintain integrity in an age of unscrupulous competition. Read More


This Year’s Sports Illustrated Swimsuit Edition Features Virtual Reality

500,000 print issues polybagged with Google Cardboard as SI Swimsuit hopes to ride the technological wave. Read More


Tough Times For Men’s Magazines

Have we returned to the days when mass-circ men's magazines were an oxymoron? Read More


 
Magnifying the Power of the Brand

[Sponsored Content] No longer just a mark of commodity ownership, branding is a complex but effective practice for conveying a promise to an identifiable group of consumers. Read More


 
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Upcoming

Feb. 26 | Top Women in Media Nomination Deadline

May 3 | Folio: Association Media Summit | Washington, D.C.

Nov. 1-2 | The Folio: Show | New York City

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