News, Innovation and Insights for Media Execs

October 6, 2015


Thinking DIY? Think again. What’s at stake as a result of your next research project? A new editorial initiative? A big advertising contract? A sponsorship? When you can’t afford to make a mistake, don’t take chances. Read the benefits on working with a full-service research company. Read more>>

The Latest News

Penton Buys World Tea Media From F+W
Deal pairs assets with Penton’s food service products and exits F+W from a market it never managed to grow into.  MORE »

Magnifying the Power of the Brand
[Sponsored Content] For a long time, brands have been powerful symbols of ownership, identity and value. Magazine publishers are increasingly discovering how beneficial those symbols can be.  MORE »


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Overall M&A Volume and Value Continue to Climb Through Q3
B2B and consumer media sector performance, however, are a mixed bag.  MORE »

A Guide to Anti-Slacker Programmatic
In the same way your mom told you, ‘Only boring people get bored,’ only the lazy find fault with programmatic.  MORE »

Getting Creative With Accountability
Publishers are using new methods to give advertisers a better picture of ROI.  MORE »

When Custom Publishing Is Not Custom Publishing
Douglas Elliman Real Estate launches two lifestyle magazines that give established titles a run for their money.  MORE »

Meredith Partners with Beekman 1802 to Launch New Magazine
Newsstand-only title Beekman 1802 Almanac will have a 200,000 circ.  MORE »

Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show

New Jobs
Sales Manager - Network Media Partners - Baltimore, MD
E-Newsletter Editor - SHRM - Alexandria, VA
Government & Technology Reporter - 1105 Media - Vienna, VA


Oct. 19 | Folio: Eddie & Ozzie Awards Luncheon

Oct. 19 | Folio: 100 Awards Reception

Oct. 19-21 | The Folio: Show | New York, NY


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