Event-ology from Folio:
The Latest in Monetizing and Growing Your Face-to-Face Business

HMP Acquires Another Events Business
The B2B healthcare media, events and education provider takes a significant step in its “events first strategy,” acquiring Imedex, Inc.

Why Event Marketing is a 365-Day-a-Year Job
[Sponsored] Let go of the idea that your every move be aimed at driving registrations and focus on providing value year-round.

Beyond the Page: How Magazines are Extending Their Fall Fashion Issues
Events, interactive features and videos enhance reader and advertiser experience.

Feathr: The Customer Data and Event Personalization Platform
Join us for a free webinar on use cases for data-driven personalization. Learn how data you already collect can drive personalized communication to your audience. September 20, 11AM EDT.

Learn More

Man Repeller Sells Out Summer Camp in 72 Hours
The fashion blog dives deep into audience engagement by bringing its active digital community offline.

Advisory Boards: What Are They Good For?
One conference director shares her best practices for leveraging advisory boards to drive event attendance.

How Hi-Fructose Uses Striking Art to Promote Events | Behind the Screens
An evocative oeuvre makes great Instagram content, even when it comes to in-house event marketing.

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