While some publishers are having more success than others at attracting readers for their tablet editions, digital subscriptions are generally still a small percentage of overall circulation. Meanwhile, media measurement firm comScore has been tracking how many tablet users are actually reading the magazines and newspapers they've been downloading, and how often.According to its study, which is produced via comScore's TabLens...more
LonnyÂ is moving from the browser to the App Store.
The digital-onlyÂ Livingly MediaÂ publication will still offer its inspirational home design content via desktop and mobile browsers, but will now also provide anÂ iPad appÂ in an effort to strengthen its digital presence and add subscription revenue.
Lonny is currently offered for free on its website, while older issues of the magazine can be bought...more
Editor's Note: This story originally appears on FOLIO: sister site minonline.com
Three years after folding (or putting on 'hiatus') its menâ€™s lifestyle title, Rodale brings Best Life back to newsstands this week. Scheduled to stay at retail for the coming quarter, Best Life revives much of the content mix that made it a favorite among many affluent male readers for years:...more
Natural science, exploration and adventure publication National Geographic is seeing traction in the digital space, at least according to its new Consolidated Media Report (CMR) from the Audit Bureau of Circulations (ABC).The National Geographic English-language magazine app has reached 4.5 million downloads as of August 31, 2012, while the English-language version of the National Geographic Traveler magazine app has been downloaded...more
In its interim statement for its fiscal year ending September 30, Future plc is reporting continued growth in its app business. In the last year, since Apple launched Newsstand, the company has generated about $8 million in app sales, which is up from $5 million at its fiscal half-year.In July 2011, the company announced it was moving to a "primarily digital business,"...more
PCWorldÂ andÂ Macworld, dueling brands of the same family, now have a new sibling: TechHive.
Parent group IDG Consumer & SMB announced the launch of the digital-only consumer technology site along with an HTML 5 redesign of the existing PC and Mac-centric sites earlier this week.
TechHive.comÂ was created in response to the growing reality that technology is broader than PC and Mac, says...more
In an effort to gain subscribers, Fortune has relaunched itsÂ iPad appÂ with a mix of free and paid content.
Fortune.comÂ managing editor Megan Barnett says the previous version of the app-which offered single-copy or subscription options for the magazine but no free content or access to the website-was frequently downloaded, but left many users wanting. The immediate goal is to bring those people...more
[Editor's Note: This review originally appears on Folio: partner site Minonline. And for more app reviews, visit Min's App Central.]
Rodaleâ€™s recast iPhone app edition makes no bones about its intent in squeezing a monthly magazine into a smartphone app. The appâ€™s tagline is â€śTons of Useful Stuff.â€ť Understanding from page one that the charge for most magazines on a phone must be utility,...more
Just a few days prior to the Republican National Convention, Time Warner Inc. launched the CNN-TIME Convention Floor Pass app for access to 24/7 breaking news, alerts, commentary and updates from the Republican and Democratic National Conventions. The app features daily analysis and early access to CNN-TIME polls, photos and video from CNN and Time journalists at both political conventions. According to...more
TV Guide Mobile has launched a new app for iPhone, iPad and iPod touch that connects users to multiple interactive features. The app is designed to assists users in finding, sharing and watching television programs on mobile devices. And offers social integration tools that encourages users to connect and engage in dialogues about their favorite shows. TVGuide.com says that its online traffic...more
Flipboard, the personalized magazine creation app, has released a collection of curated video sections called "TV." The sections are arranged under broad topics like Cooking and Science and aggregate content from YouTube channels. Â The move stretches a bit the platform's content format offerings, but when you're in the aggregation and curation game, why not video? And with plenty of existing content coming from dedicated online...more
This week, market research firm L2 released its second annual Digital IQ Index for the magazine market in which it measures digital strategy execution among 80 consumer magazine brands. The study ranks brands across five factorsâ€”website, digital marketing, social media, mobile platforms and, new this year, tablets. The study also broke out mini-case studies and several highlighted digital magazine features and tactics that helped...more
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