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B-to-B Brand Tech Decisions Goes Digital Only

By Arti Patel 12/19/2013

 

Summit Professional Networks announced a shift to digital for its quarterly magazine, Tech Decisions, toward the end of the first quarter in 2014. Tech Decisions, currently operating via PropertyCasualty360.com, will continue to be housed there as a web-based magazine with plans for a tablet magazine. In addition, Summit Professional Networks will offer an expanded digital portfolio including custom...more

Google, Facebook Top List of Digital U.S. Ad Sellers

By Arti Patel 12/19/2013

 

As consumers collectively shift time towards mobile and away from desktop devices, ad sellers are also adjusting. The transition helped Facebook move past Microsoft and Yahoo! to take the spot behind Google as the second-largest digital ad seller in the U.S.

According to market forecaster eMarketer, the shift to mobile has helped redistribute revenue streams for some of the world’s largest ad platforms. Google and Facebook, thanks to their...more

Digital Edition Briefs | 12.19.13

By Jennifer Silber 12/19/2013

Mac|Life launches interactive edition for iPad.
The interactive version of technology magazine Mac|Life debuted with a $5.99 per issue and $10.99 per year subscription offer.  Available exclusively for iPad, the new edition enhances the interactivity of its Apple product-focused editorial content through story animation, slideshows and enhanced navigation. Mac|Life Interactive replaces the PDF version of the magazine previously accessible to iPad users. Current Apple Newsstand subscribers will upgrade...more

Digital Edition Briefs | 11.21.13

By Jennifer Silber 11/20/2013

Mag+ announces InDesign CC compatibility.
In addition to an InDesign CC plug-in, the updated version of Mag+ includes a new script that automates the conversion of PDF files into Mag+ InDesign files. The conversion tool was developed to assist customers in converting older materials like as back issues. The next release of the Mag+ platform, scheduled for February 2014, will include several more enhancements. The Mag+ 4.4 installer...more

Flipboard Transitions from Curation to Commerce with New Shopping Catalogues

By Arti Patel 11/11/2013

Flipboard is making waves in the same ecommerce market many believed Pinterest had cornered. The personalized e-magazine platform introduced its newest content category—shopping catalogues—to much fanfare Monday, by debuting a slew of new titles with celebrity curators and allied brands.
“User studies show that people want to shop on Flipboard,” says Mike McCue, CEO of Flipboard, in a release....more

People on the Move | 10.31.13

By Jennifer Silber 10/31/2013

Time magazine serves up promotions and welcomes new recruits: 

  •  Michael Lester is stepping in as an associate video producer. Since 2011, he has been the video editor for Talking Points Memo. 
  •  Laura Hibbard joins in the newly-created position of audience engagement editor from the Huffington Post, where she oversaw the social media accounts for the...more

Pew Research Center Reports Increases in Tablet and E-Reader Ownership

By Jennifer Silber 10/24/2013

A study by the Pew Internet Project released on October 18 shows new information on the pervasiveness of tablets and smartphones in U.S. homes. The study compiled information received from 6,224 phone interviews across The Nation from ages 16 and up. According to results, tablet ownership has spread exponentially within U.S. households over the last year.  

From July 18 to September 20, 2013, the study tracks...more

Digital Edition Briefs | 10.24.13

By Jennifer Silber 10/24/2013

The Loop partners with Glide Creations for a newsstand reboot.
The Loop
has turned to Glide Creations to create a new version of the magazine’s newsstand app that provides a magazine experience unlike what readers are used to. The new platform for The Loop iPhone and tablet magazines emphasizes aesthetics and usability, leveraging photo and video content to enhance articles. The Loop Magazine 2.0 is out in the...more

Harper’s Bazaar Debuts E-Commerce, Digital SIP

By Arti Patel 10/04/2013

 

Harper’s Bazaar announced a new digital-only series for 2014 called Harper’s Bazaar Reports. The first of the series will be Runway Report—the brand’s first click-to-buy electronic special interest publication. The October 2013 Runway Report, created in partnership with high-end American retailer Lord & Taylor, is the first of six Harper’s Bazaar Reports planned for release in the next year.

“Runway Report...more

Flipboard raises $50 Million and Lifts Valuation to $800 Million

By Caysey Welton 09/26/2013


This week it was reported that the social magazine platform, Flipboard, raised an additional $50 million, which speculatively ups its valuation to $800 million.

Reports suggest that Rizvi Traverse Management and Goldman Sachs led the fundraising efforts. However, Flipboard has declined to comment on, or confirm the transaction.

The company has been growing quickly since launching just 3 years ago. Flipboard's last round of capital injection...more

BRIEFS: Digital Edition Insights

By Arti Patel 09/26/2013

 

IBM Systems Magazine launches its first iPad app.
IBM Systems Magazine’s first native app allows digital readers of Power Systems and Mainframe access to interactive features optimized for the iPad. IBM made the leap after a close monitoring the magazine’s website and other digital properties showed clear growth in the number of visits. A similar Android version is expected to debut in 2014.

Chief Content Officer Magazine debuts table, smartphone...more

Adobe, MPA, 4As Attempt to Standardize Tablet Audience Reporting Through DPS

By Bill Mickey 09/16/2013

 

While tablet editions of magazines have been growing quickly as a subscription and single copy source, they're still, in general, a small percentage of a publisher's readership. That's been a major hang-up for advertisers—the platform has yet to catch on in a major way with marketers. Publishers are hoping that a certain level of scale will tip the balance and Adobe is providing a push with the release of integrated...more



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