A study by the Pew Internet Project released on October 18 shows new information on the pervasiveness of tablets and smartphones in U.S. homes. The study compiled information received from 6,224 phone interviews across The Nation from ages 16 and up. According to results, tablet ownership has spread exponentially within U.S. households over the last year. Â
From July 18 to September 20, 2013, the study tracks...more
The Loop partners with Glide Creations for a newsstand reboot.The Loop has turned to Glide Creations to create a new version of the magazineâ€™s newsstand app that provides a magazine experience unlike what readers are used to. The new platform for The Loop iPhone and tablet magazines emphasizes aesthetics and usability, leveraging photo and video content to enhance articles. The Loop Magazine 2.0 is out in the...more
Harperâ€™s Bazaar announced a new digital-only series for 2014 called Harperâ€™s Bazaar Reports. The first of the series will be Runway Reportâ€”the brandâ€™s first click-to-buy electronic special interest publication. The October 2013 Runway Report, created in partnership with high-end American retailer Lord & Taylor, is the first of six Harperâ€™s Bazaar Reports planned for release in the next year.
This week it was reported that the social magazine platform, Flipboard, raised an additional $50 million, which speculatively ups its valuation to $800 million.
Reports suggest that Rizvi Traverse Management and Goldman Sachs led the fundraising efforts. However, Flipboard has declined to comment on, or confirm the transaction.
The company has been growing quickly since launching just 3 years ago. Flipboard's last round of capital injection...more
IBM Systems Magazine launches its first iPad app.IBM Systems Magazineâ€™s first native app allows digital readers of Power Systems and Mainframe access to interactive features optimized for the iPad. IBM made the leap after a close monitoring the magazineâ€™s website and other digital properties showed clear growth in the number of visits. A similar Android version is expected to debut in 2014.
Chief Content Officer Magazine debuts table, smartphone...more
While tablet editions of magazines have been growing quickly as a subscription and single copy source, they're still, in general, a small percentage of a publisher's readership. That's been a major hang-up for advertisersâ€”the platform has yet to catch on in a major way with marketers. Publishers are hoping that a certain level of scale will tip the balance and Adobe is providing a push with the release of integrated...more
SimpleReach and MediaVoice come together for improved ROI tracking.MediaVoice has partnered with SimpleReach to improve ROI for native ad campaigns. SimpleReach tracks every social action on every piece of published content, from Twitter and Facebook to Pinterest and Reddit, in real-time, for a network of sites with more than 2.5 billion monthly pageviews. SimpleReach customers that use the MediaVoice platform can track social engagement of all their native...more
Mag+ announced its partnership with Appboy Wednesday, bringing a new management platform to the companyâ€™s various digital publishers looking to deepen reader relationships on mobile.
Mag+, a publishing platform for creating content optimized for mobile, counts magazines like The Atlantic and New York Magazine and international corporations among its customers. These publishers will now have access to Appboyâ€™s mobile relationship management...more
ShopAdvisor announced Monday it closed round two funding with total raised at $7 million.
The digital media app secured a $5 million financing from fellow Boston-based Pittco Capital Partners. The company, founded in 2011, has grown its mobile shopping app to more than 12 million users. The app helps consumers track products across retailers and business bridge gaps between publishers, advertisers and retail partners.
A study conducted by ShareThis found that mobile devices are much more popular than desktops for sharing content. ShareThis tracked social activity across 2.4 million sites in its network, and found that consumers are nearly twice as likely to click and share content through mobile devices rather than desktops.
The report also stated that the iPhone is the most social device, with users three times more likely to share via...more
VIEW Magazine now created and published using App Studio.The iOS app VIEW Magazine is now created and published using the new cloud-based App Studio, which uses HTML5 to transform print content into apps for iOS, Kindle Fire and Android devices. App Studio was created by the design studio and digital publishing consultancy FusionLab, and supports content created with both QuarkXPress and InDesign. VIEW magazine is an iPad and...more
iPhone and iPad sales went in opposite directions Apple announced in yesterday's fiscal third quarter earnings report.Smartphone sales increased 20 percent year-over-year, surpassing 31 million units worldwide, as tablet volume fell 14 percent to about 14.5 million units. At just over $6 billion in revenue though, iPads bring in only about a third of what iPhones generated.The decrease in tablet sales is concerning given the introduction...more
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