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CMS Insights


Managing Content Across Multiple Sites

By Bill Mickey 12/09/2009

Many larger publishers with multiple brands experience at least some crossover between the niche markets and audience they serve. Leveraging those areas where content and audience blend together online is accomplished by publishing the same stories to multiple sites within that publisher's network. Yet automating that process through a Web CMS is a difficult task that requires some deft work with metadata and context relevancy.

Alec Dann, general manager...more

CMS Insights Wire | 11.05.09

By Jason Fell 11/05/2009

Mark Logic Adds to Microsoft Office 2007 Compatibility
San Carlos, California-based CMS and infrastructure services provider Mark Logic Corp. recently debuted the MarkLogic Toolkit for PowerPoint, a service that allows users to more easily integrate Microsoft Office PowerPoint 2007 with the MarkLogic Server.

According to Mark Logic interoperability vendor alliance manager Jas Sandhu, the new service allows users to utilize the storage, search, analysis and delivery capabilities of...more

Integrating DAM Into Existing Workflows

By Chandra Johnson-Greene 11/05/2009

Over the past couple of years, magazine publishers have been looking for their digital asset management vendors to offer them even more value and convenience as the number of platforms they use to serve their audiences grows.

“Publishers now want a wider range of assets,” Xinet CEO Scott Seebass told FOLIO: “They want to be able to have print, video, audio, etc. in their systems and they want to...more

The CMS Proof of Concept

By Bill Mickey 11/05/2009

Most of us have cycled through our share of Web CMS platforms, usually encountering fatal flaws—scalability or integration issues—much faster than we'd like. Before you make the jump to your next CMS, consider adopting a proof of concept phase before moving to a more involved pilot test phase. This initial discovery stage will give you the opportunity to react to incompatibilities and move on to your next choice without a...more

Workarounds for Common Open Source Bugs

By Vanessa Voltolina 11/05/2009

The occasional technological glitch has become commonplace in many publishers' move to digital, and open source CMS platforms are certainly no exception to this rule. On one hand, publishers using open source solutions have access to a vibrant online community, which makes it easy to ask questions in a forum and receive help within a few business days. But for immediate open source gratification, it’s helpful to be armed with...more

Printers Delve Into Content Management Systems

By Matt Kinsman 11/05/2009

Printers have offered digital services for several years, from Web site development to digital editions to digital asset management. Now they’re moving into content management services as well.

Last week, Worldcolor announced a partnership with Mark Logic to offer the Worldcolor Custom Publishing Engine, which allows publishers to repurpose existing content (text, photographs, video and audio) into new publications.

Meanwhile, Publishers Press is preparing to launch a...more

The CMS Proof of Concept

By Bill Mickey 11/05/2009

Most of us have cycled through our share of Web CMS platforms, usually encountering fatal flaws—scalability or integration issues—much faster than we'd like. Before you make the jump to your next CMS, consider adopting a proof of concept phase before moving to a more involved pilot test phase. This initial discovery stage will give you the opportunity to react to incompatibilities and move on to your next choice without a...more

CMS Insights Wire | 10.08.09

By Jason Fell 10/08/2009

Publishers Press Adds Content Management to Digital Suite
In an effort to create a fully integrated content distribution services platform, Shepherdsville, Kentucky-based printer Publishers Press has signed an OEM agreement with Atex Press to market the company’s Atex Text Mining engine and the Atex Polopoly Web content management system under a Software as a Service model to its publishing clients.

According to Publishers Press, Atex’s Polopoly Web CMS features...more

Where to Find And What To Spend on Open Source Support

By Matt Kinsman 10/08/2009

As publishers continue to embrace open source CMS, where can they find technical support? While day-to-day content changes should be handled by staff significant changes to site architecture, as well as site maintenance, need to be handled by individual developers or Web firms who know what they’re doing.

Most open source CMS communities, including Drupal, Joomla and Plone, offer resource centers where users can find developer...more

Should Your Content Be Tagged and Why?

By Chandra Johnson-Greene 10/08/2009

From site search to related stories and fully leveraging content categories, tagging is an important step in offering consumers a complete experience while visiting your Web site. The process, however, can get a bit complicated.

For most publishers, it involves a multi-tiered approach: creating keywords to be tagged in each article, tagging the articles themselves so that they appear in certain categories and linking related articles together. Most...more

How Web Analytics Influence Content Production

By Bill Mickey 10/08/2009

In the print world, reader surveys reveal to editors what subscribers want from their magazine content. Now, Web analytics offer real-time feedback on user Web site behavior and content preferences. These metrics help guide editors in producing digital content that keeps visitors on the site longer and coming back for more. The analytics can also be integrated into a Web CMS to more closely fuse data to production.

At...more

Setting Up Your CMS Admin Structure

By Vanessa Voltolina 10/08/2009

As many publishers have discovered when it comes to CMS, the size and internal workings of your organization directly impacts the philosophy behind your admin structure. In the name of time and limited resources, smaller publishers generally tend to give admin carte blanche to staffers loading and managing a publication’s site; larger organizations, meanwhile dole out admin rights more sparingly and have a more defined system in place. Here, publishers...more




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