Marketing


Magazine Social Engagement in Three Charts


October 27, 2014

Social engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics, across more than 150 brands.

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The 2014 Audience Development Salary Survey


September 29, 2014

Ad page declines. Newsstand woes. Distribution messes. Postage increases. Digital growth.
It's no secret that audience development and circulation practices have been faced with a monumental set of challenges recently. As print becomes a smaller part of publishers' bottom lines, the role of those departments—and the employees in them—has shifted.

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