News


Meredith’s Lacy Named MPA Chairman


October 30, 2014

Stephen Lacy was named chairman of the board of directors for the MPA—The Association of Magazine Media on Wednesday.Lacy, chairman and CEO of Meredith Corp., takes over for Michael Clinton, president and director of marketing and publishing for Hearst Magazines, who'd served

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Why Vance’s Portfolio Merger Makes Sense


October 28, 2014

Vance Publishing is consolidating its woodworking portfolio into a single title, Woodworking Network, in a move it hopes will save money and strengthen its growing core.Formerly three separate magazines—Custom Woodworking Business, Closets and Wood Products—the new entity officially merges those audiences.

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Magazine Social Engagement in Three Charts


October 27, 2014

Social engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics, across more than 150 brands.

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A Look at NatGeo’s Multiyear Deep-Dive Into Food


October 16, 2014

Theme issues aren't anything new for publishers, but National Geographic is building out an entire product line and set of partnerships off of a magazine series on the future of food.The series, which saw its first piece run in the May issue, is being packaged as a microsite and iPad app along with original Web video and TV content, and interactive features.

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