Content


Finding the Formula


February 28, 2006

Wiesner Publishing CEO Dan Wiesner's launch ambitions took off in earnest when he bought the Centennial, Colorado-based b-to-b and regional homes and lifestyle publisher from his father Patrick in 2002. In the last four years he's launched 16 magazines and three tradeshows.

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Redesign, Anyone?


February 28, 2006

I can remember when a magazine design was good for five to seven years. Some publishers liked to extend that even further. "If it ain't broke, don't fix it," was the standard attitude. Not today.

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When Advertisers Leverage Editors


February 28, 2006

Leveraging additional components such as online ads or live events to increase an ad-page buy in the magazine is a long accepted part of the business. But advertisers continue to push for more and are increasingly demanding to tap into a magazine's assets beyond media, such as asking for editors to speak at their events or access to the magazine's database and market connections.

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Angular Cover Design


February 27, 2006

When it comes to designing magazine covers, publishers, editors and art directors employ a litany of tricks;bright colors, cover line symbols, numbers, stark minimalism;to catch readers' eyes, particularly at the crowded newsstand. One of the more recent tactical trends to take hold has been angles.

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FREEPORT PRESS, INC.


February 13, 2006

Freeport Press Inc. 121 Main Street Freeport, OH 43973 Phone: (740) 650-4000 Fax: (740) 658-3963 Email: dppilcher@freeportpress.com Website: www.freeportpress.com or www.print-epro.com Company Overview "Industry Leading Digital Technology - State of the Art Manufacturing Facility - Good Old Fashioned Customer Service."

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AMERICAN PRESS


February 7, 2006

American Press One American Place Gordonsville, VA 22942 Phone: 800-283-2333 Fax: 703-556-3406 Email: pgrieco@ameripress.com Website: www.american-press.com Corporate Overview

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