For magazine editors covering politics, itâ€™s been Huck-O-bamania since the candidatesâ€™ surprising Iowa Caucus wins last week. Newsweek chose Obama as its cover subject this week. Newsweek editor Jon Meacham explains why:
A word about the decision to put Obama on our cover. Weekly magazines like ours have traditionally worried about looking stale or out of sync if the candidate we are featuring loses a different primary early in the week we publish. We suffered from that perennial concern until Thursday night. Then, when Obama's victoryâ€” 8 points over John Edwards, and 9 over Hillary Clintonâ€”became clear More...
Not surprisingly, our annual roundup of media predictions has generated a ton of traffic for our little Web site here. What is surprising is that it did so without the benefit of the FOLIO: editorial staff weighing in on 2008. So, before we send the piece off to the Smithsonian for archival purposes, I figured we should round 'em up here:NAME: Matt KinsmanTITLE: Managing editor, FOLIO:2008 PREDICTION: I think publishing companies in 2008 and 2009 will face a real talent pool crisis. Those companies that ignore new media training will be behind the cu More...
If you haven't heard, Britney Spears' 16-year-old sister, Jamie Lynn spears, is pregnant. The story, first reported by OK! magazine, was picked up by, well, every media outlet in the entire world.
Here's the e-mail OK! publisher Tom Morrissy sent to advertisers this afternoon to remind them it was OK! who did the intrepid reporting, and that now is a good time to advertise in the magazine:
From: Tom Morrissy Sent: Wednesday, December 19, 20073:21 PMTo: [REDACTED]Subject: OK! Breaking NewsD More...
"Downfall." "Volatile." "Implosion." It's a story that has, as one industry insider observed, the appeal of "trainwreck." Tony Silber's account of Ascend Media's fall from grace, despite being published last week, is continuing to draw heated comments from a largely anonymous gallery.
Submitted by Anonymous:
The founders of Ascend have the worst track record and as we know, history always repeats itself. There was no other possible ending to this story with these guys at the helm.
With all the talk of social networking in 2007-including the Beacon debacle-I've been following with interest the monthly traffic growth of Facebook and LinkedIn as they continue to chip away at MySpace's lead and market share.
It's a Web 2.0 pennant race!
Alongside the usual suspects, note that Flixster, the site that allows you to share movie ratings with friends, is having an enormous year.
AOL Hometown, down 22 percent versus November 2006, is not.
The latest unique visitors (in thousands), as provided by Nielsen Online.Nielsen also provides the top 10 blogs in terms of traffic. The top
five on this list-like Blogger and Wordpress-are not More...
Inspired by a pair of archive
in other industries, I recently took a spin through the New York Times now-free
online archive. (NOTE: It's not entirely free; see comments below.)
Armed with search terms like "magazine" (81,099 results since
1981), "Internet" and "Graydon Carter," here are a selection of resultsâ€”some
dated, others oddly prescient:
To most media watchers, when a magazine folds, it's always fun (if evil) to see how the parent company and its executives spin it ("We're shifting focus to the Web, y'all!" a familiar refrain). When a Martha Stewart magazine folds, it's even more fun.Yesterday, the diva of all media gave her television show's studio audience her pie-baked take on Blueprint two days after its shuttering:"The world has changed. By blogging, they get information. By texting. By BlackBerrying. By surfing the Internet. Even usi More...
BusinessWeek editor Stephen Adler's memo to staff yesterday regarding an extensive editorial reorganization at the magazine:
Colleagues:For the past three years, weâ€™ve been moving progressively toward integrating our print and digital operations â€“ by increasing reportersâ€™ contributions to Businessweek.com, combining our overseas bureaus and copy-desk teams, and seating together everyone within a given coverage area. Today we complete this vital transformation by creating a single editorial organization for BusinessWeek. The new structure will e More...
Customers who become conditioned to fast-moving, customizable, immediate digital experiences, eschewing human interaction. Advertisers who want to reach them. Magazines struggling connect both. Sound familiar?
Except itâ€™s a story that, for once, has little to do with the Web. This week, Newport Communications announced that Roadstar, a magazine that serves the trucking industry, is folding. Among the reasons: truckersâ€”like the rest of Hyundai-driving Americaâ€”are paying at the pump with credit cards, bypassing the truckstop sales clerks and thereby the kiosks where R More...
Whatever your feelings are on Martha Stewart and her brand-happy offerings, it's clear that this morning's shuttering of Blueprint after just eight issues continues the recent trend of publishing companies having a short-leash on launches, and a decidedly low tolerance for failure.
If true, this unattributed quote, as reported by mediabistro.com's FishbowlNY, is also telling:
"The magazine was billed as a 'fresh, fun guide to personal style'... but staffers were told that MSLO had 'misjudged the market.'"
A change has been made at the top of Ascend Media. CEO Cam Bishop is out, Vicki Masseria, former group president of CMP Medica, is in.
The internal memo:
Roger DusingSent: Monday, December 10, 2007 11:06 AMTo: All Ascend TeamSubject: Important Company AnnouncementImportance: High
All Ascend Team,
This morning, the company is announcing that effective immediately, Vicki Masseria is assuming the role of CEO of Ascend Media. As has been previously discussed, the company continues to refine its focus in the healthcare sector. This, coupled with the increasing complexity of healthcare markets and government regulation, has defined the need for a seasoned healthcare industry media professiona More...
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