B-to-B Print Publishing Revs Up 2 Percent in March, 3.3 Percent YTD
B-to-b ad pages decline .7 percent year-over-year, per ABM's BIN.
This story first appears on FOLIO: sister site, min.
With rebounds in the categories of business, advertising and marketing, as well as building, engineering and construction categories leading the way, b-to-b print revenue posted gains of 2 percent in March 2011, compared to March 2010. American Business Media’s Business Information Network (BIN) shows gains in eight of the 21 markets it covers. Business, advertising and marketing was up 23.4 percent and building, engineering and construction was up 19 percent.
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