Given the changing landscape of content publishing, it’s no surprise that a social media community like Pinterest has emerged as a power player for driving traffic,
Articles by Stephanie Paige Miller
Brands get a lot of power from metrics, and everyone should take advantage of useful quantitative data. But although they’re key indicators of brand health,
This month, LinkedIn celebrated its 10th birthday (that’s two more years than YouTube) and within the past decade, the social media network for professionals has really grown up.
In the midst of a national crisis—a senseless shooting in Newtown, CT, a natural disaster in Joplin, MO, or a terrorist attack in Boston—social media becomes a source for instant information.
It seems like everyone is getting a face-lift these days: The Atlantic, WSJ.com, Redbook, the XO brand, Self. And whether you’re hitting refresh on a legacy brand or a newer dotcom,
Social media is a direct extension of your editorial voice and brand. For many, your publication doesn’t exist outside of the social world—until they find you in it.