The move marks Omeda's second acquisition in a month as it looks to serve clients through an industry-wide transition "from print to digital to data."
Articles by Greg Dool
Maintaining a direct audience relationship is key in generating revenue from enthusiast-branded events.
Subscription-based video service seeks to become “Netflix for gearheads.”
Folio: and Kantar Media team up for a survey that finds media companies get less ad-agency face time and faster RFP turnaround demands, but potentially valuable sales support remains minimal.
Leading publishers identify the trends that will most impact them in 2016, and how they’re positioning their companies to capitalize.
The ways in which audiences—and advertisers—interact with magazine brands are changing, and engagement and affinity are key.
ALM says the legal magazine's readers have left print for digital, so it must do the same.
Nineteen-year-old women's lifestyle magazine to shutter after April issue as Meredith elects to "align resources against more profitable activities."
Informa continues to grow its U.S. events business; Cole sells off lucrative trade show but plans to keep expanding products and services.
Print will make up just 18 percent of the revenue mix by 2020, according a new survey by Connectiv.