Trusted Media Brands survey finds that native content and video are poised to overtake display banners as the dominant form of mobile advertising.
Articles by Greg Dool
Media General has made ‘several proposals’ to terminate Meredith merger and go with Nexstar buyout bid. Meredith counters with new deal terms.
Farm Journal announces executive restructuring, Time Inc. welcomes a new SVP, The Daily Dot hires a teenager, and more...
Staff reduced by five percent as company addresses "changing media environment."
Acquires Kentucky-based Rather Dashing Games to enter "new growth area in publishing."
Newly-expanded Culture and Transportation coverage will be led by Peter Rubin and Alex Davies, respectively.
Connected vehicle events and information firm joins Penton's ground transport group, complements the publisher's 2016 "Internet of Things" initiative.
$2.2 billion dollar offer would leave Meredith a four-day window to counter.
Consumers should be made well aware of the commercial nature of ads, with possible enforcement on the horizon.
In the face of an uncertain future, 2016 may be the time to act for both buyers and sellers, suggests AdMedia's annual survey.