With the explosion of magazine apps, social media and the resurgence of print advertising, magazine brands are showing a prominent face to their loyal and new readers and advertisers. A top 5 chart pulled together by FOLIO: sister publication min looks at the group publisher vanguards that had the highest ad page gains in 2010 versus 2009.
Articles by Caysey Welton
Whatever happened to lead gen?
Ad pages across 21 categories of b-to-b magazines tracked by Business Information Network fell 3.1 percent in 2010, while revenue dropped 1.3 percent to $7.5 billion.
This story first appears on FOLIO: sister site minonline. Professional social network LinkedIn has launched a beta version of a business news aggregation service that targets user interests based on what that member’s connection and industry leaders are reading and sharing.
Zinio CEO Rich Maggiotto has posted an open letter apologizing for the digital newsstand being down for several days last week and attributing the problem to "misconfigured operational scripts that took down both core and redundant servers at
IDG has launched the Enterprise CIO Forum (ECF) in US-English, German, Japanese and Chinese editions, with HP as sponsor.
Regional publisher Greenspun Media announced it will launch Vegas Inc., a weekly business magazine for the Las Vegas market, on April 4. Vegas Inc. staff includes Greenspun business editor Richard Perez-Feria as editor-in-chief, Spencer Holladay as art director, Dave Mondt as designer and Erin Dostal as associate editor.
This article first appears on FOLIO: sister site minonline.Business owners, have we got a deal for you!
U.K.-based luxury title Lusso Magazine has introduced micropayment options for online premium content at its Web site that offer access to full-length features across up to five different devices.
ROUNDTABLE PARTICIPANTS:Linda BrennanVice president of operationsMcGraw-Hill Construction. Tom KempCEONorthstar Travel Media.