Articles by Caysey Welton

B-to-B Publishers Say E-Media, Sales Expenses To Increase the Most in 2011

Article categorized in News |

Spending on e-media infrastructure increased for both large and small b-to-b publishers in 2010 and will again in 2011, according to respondents to the 2011 FOLIO B-to-B CEO Survey. Larger publishers expect operating expenses to jump 6 percent in e-media, while smaller publishers expect a 5 percent increase. "We're seeing an expansion of our business and that requires a revamping

Top Five Mags First Half: Sneakers, Yachts and Hiking Boots

Some new magazine faces have shown up in min's top 5 ad-page charts (see below) for June and for the first half (January-June 2011 vs. 2010). They are sun-bleached, health-minded, sports and outdoor enthusiast in Competitor Group's Competitor, Source Interlink's Power & Motoryacht, Mariah Media Inc.'s Outside and Affinity's Trailer Life.

Liberty Media Makes Billion Dollar Bid for Barnes & Noble

Article categorized in News |

Liberty Media, a company with interests in a variety of media and communications companies, has made an offer to acquire Barnes & Noble at $17 per share in cash. The offer places the deal at just over $1 billion.The bookseller last summer said it was seeking a possible sale.

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