Articles by Caysey Welton

Liberty Media Makes Billion Dollar Bid for Barnes & Noble

Article categorized in News |

Liberty Media, a company with interests in a variety of media and communications companies, has made an offer to acquire Barnes & Noble at $17 per share in cash. The offer places the deal at just over $1 billion.The bookseller last summer said it was seeking a possible sale.

Report: 40 Percent of App Users Opt To Share Data With Publishers

Article categorized in News |

Apple's attempts at limiting publisher requests for consumer data and the conversion of first-time downloads into regular users have been two of the larger stumbling blocks for magazine publishers building a business around apps. A new report from digital publishing vendor Yudu Media suggests improvement in both areas.

Where the Dollars are Going in B-to-B

Article categorized in News |

Regardless of an economic turnaround and the emergence of new e-media services, many b-to-b publishers are facing the fact that some ad dollars have disappeared and are not coming back.

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