Articles by Caysey Welton

2011 City and Regional Magazine Survey

When the mass market magazine industry plunged into recession in 2008, city and regionals were an oasis in the waste land of magazine advertising, thanks in part to a clientele that wasn’t as eager as national advertisers to jump into digital.

Newsweek’s “Diana” Issue Sells Just 13.8 Ad Pages?

Newsweek‘s July 4 cover featuring a simulated Princess Di next to Kate Middleton as part of piece in which editor Tina Brown imagines the late princess at age 50 (an illustration of Diana holding an iPhone is part of the package) provoked critics who claimed the image was in poor taste but the issue also underperformed with advertisers just as Newsweek seemed to be gaining traction on the business side.

Access Intelligence Buys Cynopsis Media

Article categorized in News |

Access Intelligence, publisher of CableFAX, announced today that it has acquired Cynopsis Media, which produces daily and weekly eletters for the television, digital media, kids marketing and sports media markets.

Google Highlights Individual Content Creators

In the meat grinder of digital content, search results, link journalism and aggregators can often blur the origins of a story, let alone the identity of the author behind it. Now Google is launching a program that highlights the people creating the content in search results.

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