Reader's Digest Association has overhauled its enthusiast brand Reminisce in order to leverage something it believes is a viable trend in digital media–nostalgia. Reminisce launched in the 90s as a source for readers to share stories and memories about their pasts.
Articles by Caysey Welton
Social engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics, across more than 150 brands.
Retailers, marketers and consumers have all started gearing up for the intensity of the holiday season. It’s also a prime opportunity for publishers to leverage their content and create valuable engagements.
Time has made several editorial moves:
Like many other tech investments, creating a more efficient workflow was The Business Journals' objective when it set out to implement a centralized, automated ad sales platform.The company, a division of American City Business Journals, which itself is a unit of Condé Nast parent Advance Publications, is a sprawling organization, with print products, dozens of websites and hundreds of events
Proprietary content management systems have been a hot topic in digital publishing over the past year. Companies like Vox, Say Media, Forbes and others have made huge commitments to building out their platforms to not only serve internal needs but also provide licensed solutions for outside companies.
Issue: July/AugustFrequency: Monthly
While many publishers are weighing new technology investment priorities like ad platforms, video production or content management systems, Spanfeller Media Group's The Daily Meal has focused its attention on building a kitchen.
Dr. Gregory Dorn has been named president of Hearst Health. Dorn will also continue his role as vice president and deputy group head of Hearst Business Media.