Circulation & Audience Development
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USPS Projects $677 Million Net Loss for May

Preliminary financials also note 20 percent drop in volume. ...More

USPS Looks to Reduce the Cost of Ride-Alongs

Too expensive for most, the option may become attractive once again. ...More

Reader’s Digest to Cut Frequency, Slash Rate Base by 2.5 Million

Publisher looks to reallocate resources to branded multimedia initiatives. ...More

Webinars

Upcoming Webinars

Case Studies in City & Regional Publishing This Webinar profiles one established city and regional publisher that has developed strong print, digital and event businesses to keep the competition at bay.
Thursday, July 30, 2009 - 2:00pm

Register Now

Creating a New, New Media Strategy Today’s technology is changing faster than ever, and if you don’t keep up, you’ll be left in the dust. One way to compete in a tightening marketplace is to take full advantage of all that New Media has to offer. This Webinar will show you how.
Thursday, August 27, 2009 - 2:00pm

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Custom Publishing's Vast Potential Niche markets are successful because they appeal to a core group that is seeking out what a publisher offers. Learn how you can tap this vast audience by focusing on a part of this growing demographic.
Thursday, September 24, 2009 - 2:00pm

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Recently

Rapid Response: Adjusting to the New Postal Rates

Events

Expanding Your Readership through New Media

Tue, 10/27/09
Association Forum of Chicagoland, Chicago, IL ...details

FOLIO: Blogs
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279 Magazines Shuttered in the First Half

Report: New launches can't keep up with folding titles. ...More

Vanessa Voltolina

Marie Claire Taps Twitter for More Than Just Traffic Bump

Magazine's five uses of popular social media site. ...More

Diana Vilibert

A Mexican Standoff at the Newsstand

Single-copy supply chain mess a short-sighted gamble on customer happiness. ...More

Patrick Hainault

Related Folio Blogs

Video Center

FOLIO: Show 2008

Highlights of keynotes, breakout sessions and the exhibit hall from the 2008 FOLIO: Show in Chicago.

.. Watch it Now >>

Ex-Industry Standard Editor on Latest Venture

In a luncheon keynote at the 2008 Circulation Management Conference in Chicago, Jonathan Weber, founder, publisher and CEO of Montana-based NewWest.net, and former editor-in-chief of The Industry Standard, outlined how he built a regional network of Web sites, and why its success will be driven by editorial appeal.

.. Watch it Now >>

Access Intelligence CEO: Why Audience is King

In a keynote at the 2008 Circulation Management Conference in Chicago, Access Intelligence CEO Don Pazour explained that, especially in the b-to-b space, audience relevance and growth is the key metric for success—more so even, than content or commerce.

.. Watch it Now >>

From FOLIO: Magazine