Arianna Huffington: Bloggers, Magazines Can Thrive Together Online
Arianna Huffington may be living proof of the power so-called citizen journalists are wielding online, but Huffington, recently named by Time as one of the 100 most influential people in the world, said this week her faith in magazines is strong. "It’s not about having to choose between Ginger and Maryann," she said during ABM’s Spring Meeting in Scottsdale, Arizona. "Let’s just have a three-some."
Huffington says the brand recognition commanded by many print publications gives them an advantage over bloggers like herself. "The have their audiences already built-in," she said. And contrary to what many believe, teens have not tuned out the print magazines in favor of the Internet, their cell phones and their iPods.
Huffington said she offered her teenage daughter an internship at the Huffingtonpost.com, the blog-heavy online publication that made Huffington famous, but she refused. Huffington then recommended her daughter seek out another online publication to intern with. "Instead, she’s interning at Vanity Fair," Huffington added. "Basically, she wanted nothing to do with anything that had a dot-com at the end of its name."