Active Interest Media Launching Whole Foods Mag
Active Interest Media is launching a bi-monthly custom magazine for Whole Foods, set to hit Midwest stores in January and Rocky Mountain region stores in March.
Whole Foods Market magazine will print on 100 percent post-consumer recycled paper with an initial run of 200,000 copies. Content will include health and wellness news, food and environmental issues and trends, and other topics "organic" to the Whole Foods brand.
The title joins AIM’s Healthy Living Group, one of four segments that includes Yoga Journal, Vegetarian Times, and Better Nutrition. Also set to launch and join the group is Feel Better magazine for Pharmaca Integrative Pharmacy, a chain pharmacy that incorporates nutrition, naturopathatic medicine and safe body care consultation.