WTWH Media, a B2B company that serves OEM design engineering and renewable energy markets, has launched its newest brand, Fluid Power World. The magazine is the WTWH’s fourth ground-up development in print since the company opened in 2006.

The introductory issue features a 72-page folio with advertising contributions from 49 partner brands. A company spokesperson tells FOLIO: that most of the advertising programs are integrated packages and some are "highly-customized."

The online site is also monetizing webinars and podcasts through sponsored partnerships.