By :: February 4, 2013
[Sponsored Content] Publishers are always looking for unique ways to increase mobile app subscribers—especially paid ones.
Moves clear the way for cover ads, editorial input in ad creative.
Like most rounds of this nature, the money will be applied to growth initiatives—but CEO John Lerner says some of it will be earmarked for new market vertical expansion and acquisitions.
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Publication Editor - High Velocity Communications - Waukesha, WI
Assistant Editor, Leader's Edge Magazine - The Council of Insurance Agents & Brokers - Washington, DC
Sr. Circulation Marketing Director - On The Water - East Falmouth, MA