In Part I of this two-part series Roy Sekoff, president at HuffPost Live, and keynote speaker at Folio:’s MediaNext Conference, dives into the business model and the first year performance of The Huffington Post’s video vertical. He also introduces how the brand defines "social video" and the advantages of an engaged community.

The notion of social engagement through video content should be a big takeaway for publishers that can’t produce at the scale of HuffPost Live. And in Part II Sekoff takes that idea a step further by examining the current state of video and how anyone can leverage the medium. Plus he answers the question: What’s next in media?