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The New York Times, The Daily and New Yorker Top Performing Titles on Apple’s Newsstand

Men’s Health and National Geographic round out top five.


By Stefanie Botelho
01/13/2012

In 2011, one phrase defined the magazine industry: digital editions. Whether publishers were deciding to take the leap into digitizing their publications, or deciding on what app to develop next, digital was top of mind for publishers of all kinds.

2011 also saw a flood of tablet competitors enter the iPad-dominated space; Amazon, Samsung and RIM, among others, debuted tablet devices last year. However, only Amazon’s Kindle Fire seemed to gain any real traction among users looking for an iPad alternative. The Kindle Fire, priced at $199, sold a reported 3 million units in its first three weeks at market.

Despite this number, Apple still had the best tablet game in town as 2011 drew to a close. The release of its Newsstand in October gave participating publishers a boost in title visibility and increased reader accessibility. Below are the 20 top grossing titles in Apple iTunes’ Newsstand as of January 10, 2012. According to Adobe, Rodale, Hearst and Conde Nast all enjoyed sale success on Apple’s new feature.

1. NYTimes for iPad
2. The Daily

3. New Yorker Magazine

4. Men’s Health

5. National Geographic

6. Cosmopolitan

7. GQ

8. O the Oprah Magazine

9. Popular Science

10. Consumer Reports

11. Wired

12. Martha Stewart

13. Maxim+

14. Glamour

15. Runner's World

16. Vanity Fair for iPad

17. Self

18. Women's Health

19. Prevention

20. Golf Digest

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