ALM Hires Jeffrey Litvack To Oversee Digital Media
Litvack joins ALM after heading mobile departments with AP.
Jeffrey Litvack has joinedÂ ALMÂ as senior vice president of Digital Media.
In the newly-created position, Litvack will oversee ALMâ€™s corporate strategy for digital products. Specifically, he will be responsible for the companyâ€™s existing online presence and on-going mobile developments.
â€śJeff has a unique combination of legal education, technology business understanding and digital media experience,â€ť says Bill carter, president and CEO of ALM. â€śWe have some exciting opportunities in front of us with our portfolio of digital products and I look forward to working closely with Jeff as we aggressively exploit those opportunities in the months ahead.â€ť
Litvack brings more than 20 years of media experience to ALM, serving most recently as COO and general manager of mobile advertising platform provider iCircular, a business unit of theÂ Associated PressÂ [AP]. He held a variety of other positions with AP as well, including general manager of global product development and general manager of mobile and emerging products, where he oversaw AP Mobile, the 2010 AP World Cup app and AP News for the iPad.
Litvackâ€™s hiring comes days after ALMÂ acquiredÂ digital content curation and â€ślisteningâ€ť platformÂ RivalEdge, and is the latest in a series of organizational changes Carter has instituted at ALM sinceÂ taking overÂ in March.