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The New York Times Unveils Paywall Plan

All Digital Access for $35 per month; home delivery subscribers get free access.



Matt Kinsman By Matt Kinsman
03/17/2011

The New York Times today introduced its new digital subscription plan for charging the heaviest users of its site. The plan takes effect with readers in Canada today, and in the U.S. and the rest of the world on March 28.

The plan offers three digital subscription plans across a variety of devices. All Digital Access-Web site, tablet, smartphone-costs $35 per month but new subscribers in the New York area can get it for $25.35 per month. A subscription to the Web site plus smartphone costs $15 per month while the Web site plus tablet app costs $20 per month.

Home delivery subscribers will continue to get free access to the Web site and apps.

The Times also becomes Apple's largest publisher partner to date, with NYT subscriptions being sold through iTunes. While the paywall packages work with Android and Blackberry, subscriptions can only be purchased through the Times or Apple.

Matt Kinsman By Matt Kinsman
03/17/2011







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