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Hearst Offering Paperless Personal Account System

George Kliavkoff named CEO of free management system.



By Stefanie Botelho
03/01/2011

The Hearst Corporation has launched the beta version of Manilla, a free personal account management system. George Kliavkoff has been named CEO of the service that allows consumers to securely link bank accounts, view statements, pay bills and manage subscriptions through one account.

Kliavkoff began working with Hearst in 2009 as the EVP and deputy group head of Hearst Entertainment & Syndication, according to paidContent.

Manilla aims to rid its users of paper mail, hoping to eliminate the reported “48 billion account notices, statements, offers and bills to their customers every year.â€

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