The board of the Audit Bureau of Circulations has elected Sunni Boot, CEO of ZenithOptimedia Canada, as its new Chairman. Boot [pictured] has served on the ABC board since 2008 and most recently served as chairman of the ABC Canada Board Committee.

She replaces outgoing chairman Merle Davidson, director of media services at JCPenney, who held the role for the past three years. Shelagh Stoneham, vice president of brand and marketing communications at Rogers Communications, takes over as chairman of ABC Canada’s board committee.

While members re-elected 22 ABC directors, they also elected three new representatives including Liberta Abbondante, senior vice president of consumer marketing at Hearst, representing U.S. magazines; Jeffrey Holecko, North American media manager at Kimberly-Clark, representing U.S. advertisers; and Kenneth Whyte, president of Rogers Media, representing Canadian periodicals.

A series of directors will serve as vice chairmen of the ABC board for a one-year-term including David Leckey of American Media Inc.,; Christina Meringolo, Merck Consumer Care; Susanne Silber, Optimedia; and Shelagh Stoneham, Rogers Communications.

Rob Fisher of American City Business Journals will serve as the 2012 board secretary and Scott Heekin-Canedy of the New York Times will serve as treasurer.

Growing & Leveraging Your Audience Database
Check out this related session at The Folio: Show, November 1-2 in NYC!

Audience data is more expansive and insightful than ever. Audiences exist in an array of silos—print, mobile, web, events, email,…