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Rodale Cuts 20 Amid Management Restructuring

Prevention publisher Bob Ziltz to leave the company.



By Jason Fell
03/02/2009

Rodale has announced a series of management changes that resulted in the elimination of 20 positions from the magazine publishing portion of the business. Among them is Prevention publisher Bob Ziltz.

The remaining cuts come from areas including marketing, sales and research. No editorial positions were eliminated, a spokesperson told FOLIO:.

"With these changes, we are elevating Rodale's top talent and positioning ourselves for the opportunities that lie ahead," executive vice president and group publisher MaryAnn Bekkedahl said in a statement.

As part of the restructuring, Mary Murcko, who most recently served as vice president and publisher of Women’s Health, was promoted to senior vice president and publisher of Prevention, replacing Ziltz. Men’s Health publisher Jack Essig was promoted to senior vice president and will also serve as publisher of Women’s Health.

“Bringing both the Men's Health and Women's Health teams together will allow the company to realize sales, marketing, and administrative efficiencies, and the company expects to eliminate duplicative and other positions as a result,” the company said.

Eric Johnson, who served as associate publisher of Women’s Health, was promoted to associate vice president and associate publisher of Prevention. Women’s Health advertising director, Christopher Cormier, was promoted to associate publisher at Prevention.

Making the jump from Prevention from Women’s Health is Diane Malloy who was promoted to associate vice president and associate publisher.  Ronan Gardiner was given the same title at Men's Health.

By Jason Fell
03/02/2009







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