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The Online Objection Bible (Abridged)

23 pages of strategies.


Josh Gordon By Josh Gordon
06/02/2008 -11:31 AM






At the City and Regional Magazine Association's annual meeting, I released the first edition of "The Online Objection Bible (abridged)." This 23-page document shares specific strategies that integrated media salespeople can use to overcome the following objections:

  • "All our online $ goes to search”
  • “Not enough clicks”
  • “Print is dead”
  • “We don’t buy integrated packages”

Download it for free here ...

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Josh Gordon By Josh Gordon -- Josh Gordon is president of Smarter Media Sales.com where he works with publishers to maximize their online and print revenue through training, consulting, and representation.

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