Jewelry Industry Magazine Cover Inspired by New York
JCK takes cue from hot-selling Lindsay Lohanâ€™s Marilyn Monroe.
Weâ€™ve heard the bad news from the Audit Bureau of Circulationsâ€™ first half Fas-Fax report. Weâ€™ve also heard New York magazineâ€™s good news clamoring above itâ€”a 3.4 percent increase in single copy newsstand sales, even with a 20 percent cover price increase.
Jewelry industry magazine JCK, published by Reed Business Information, clearly chose the right magazine to imitate for its May, pre-show issueâ€”one of its most important of the year. According to creative director Todd Gast, JCKâ€™s cover was inspired by New York magazineâ€™s reprisal with Lindsay Lohan of the famous Marilyn Monroe â€śLast Sittingâ€ť photo shootâ€”an issue which sold 43,791 single copies, more than any other New York magazine cover during the first half and nearly double its period average of 22,572.
One thing JCK didnâ€™t copy was
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