Hearst to Test Food Network Magazine
Ex-Everyday with Rachael Ray exec tapped as editor.
Hearst and the Food Network are planning to test Food Network magazine with a pair of market test issues this fall.
Initial circulation will be 300,000, the company says.
The first issueâcarrying 160 total pages, 50 of them advertisingâis scheduled to hit newsstands on October 14; a second test issue is planned for January. Maile Carpenter, former executive editor of Every Day with Rachael Ray, has been tapped as the Food Networkâs editor-in-chief.
The magazine will offer âpages of accessible recipes and tips, as well as unprecedented access to Americaâs favorite Food Network stars,â the company says.
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