Hachette to Publish Ty Pennington at Home
Quarterly to have circulation of 500,000.

Taking a page out of the television personality-to-magazine brand playbook perfected by Rachael Ray, Hachette today announced that Ty Pennington at Home—launched as a one-off by the company last year—will be published by Hachette with a circulation of 500,000.
Hachette president Jack Kliger says the Extreme Makeover: Home Edition star has “ enormous personal appeal to a large American audience, and, judging from the good performance of the first issue last year, we expect this magazine to sell well both on the newsstand and through subscriptions.â€
The magazine’s debut issue was released on May 15, 2007—10 days after Pennington was arrested on suspicion of D.U.I. in Los Angeles.
The 112-page second issue will carry 33 ad pages.
At Home content will be featured on Hachette’s online shelter portal, PointClickHome.com.
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