Capitol File Sales Executives Barred from Attending Parties
No fun zone? Greenspun president Michael T. Carr wants schmoozing, not boozing.
MIAMIâJason Binn loves a good partyâand chances are youâve been to one. The companyâs magazines throw some 300 a year, says Michael T. Carr, Binn's boss and president of Niche partner Greenspun Media. But that doesnât mean his sales teams are invited.
Carr told a working group at the FOLIO: Publishing Summit today that Capitol File, Niche Mediaâs luxury D.C. glossy, recently thre a party hosted by Forest Whitaker. The magazineâs sales team, though, was not allowed in. âThey donât attend the party,â Carr says. âThey stand in the lobbyâand stay in the lobby.â The sales staffers are required to greet every attendee on their way inside, and thank them on the way outâa quasi-host role, he says.
The reason? Their job is to schmooze, notâas it often happensâbooze. âThey can give a five minute sales pitch in the lobby,â he says.
Reasonable, but Iâd wonder about what a policy like that does for morale. File that under âno fun.â
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