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All About Video: Production, Platforms, Metrics and More


Tue, 05/20/08

Where: MPA Conference Center

Type: Seminar

contact: afoxx@magazine.org

The second of two Practical, Interactive, Panel Discussions of Everything Video: Best estimates suggest that video will be a $5 billion advertising business by 2011. Video has become ubiquitous very fast and content producers are struggling to stay up with the dizzying changes in technology, metrics, ad formats and ad serving, viewer attribution, and research. And publishers looking to monetize video are finding it essential to develop greater collaboration between their content producers and advertisers.

The two panels are designed to provide state-of the industry answers to these and other questions about the burgeoning video market.

for:        Those directly involved in their companies video strategies

date:     April 29, 2008 and May 20, 2008

time:     9:00 a.m. to 12:00 p.m.  (A continental breakfast will be served.)

place:   MPA Conference Center, 810 Seventh Avenue, 24th Floor, New York City (Between 52nd and 53rd Streets)

fee:       MPA member companies $225 per person per session; Nonmember companies $425 per person per session.

Group discounts available.

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