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Special Report: List Management 2007



By FOLIO: Staff
01/09/2007

Special Report: List Management 2007
The Challenges and Opportunities

The List Industry is More Sophisticated and Competitive
A Look at List Industry Stats
Transitioning from Lists to Data Intelligence
Exploiting and Monetizing Email Lists
Data Hygiene Woes Never Faced Before
Making Secondary Market Lists Work

Outlook & Strategies for 2007...
Specialists Marketing Services, Inc.
DM2-DecisionMaker
MeritDirect
Statlistics
VentureDirect

By FOLIO: Staff
01/09/2007







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