Mansueto Launches Business Social Networking Site IncBizNet
After losing out on a bid to acquireâand saveâBusiness 2.0, it appears Joe Mansueto is launching a real business 2.0 of his own. Mansueto Digital, the online arm of the Inc. and Fast Company publisher, has launched IncBizNet, a social networking site targeted at private U.S. businesses.
The site âwill become an extensive directory of U.S.-based private companiesâ with profile data regularly provided and updated by the companies themselves, including a press release newswire, blogs and community groups for entrepreneurs.
âWe expect the directory of companies on IncBizNet.com will become the most detailed, accurate database of private company information in the United States,â Mansueto Digital VP Ed Sussman said in a statement announcing the launch.
IncBizNet is the first product to be rolled out from the $10 million investment Mansueto made in the digital division earlier this year
âIncBizNet will greatly enhance the capacity of our company to offer compelling sponsorship platforms to our advertisers,â said Mansueto Ventures CEO John Koten. âIt will also enhance our ability find great companies with great stories for our journalists to cover, making our magazine, websites, and events even more compelling.â
American Express Open and Comcast will serve as the siteâs launch sponsors.
The site will be pre-populated with companies from this yearâs Inc. 5,000 list of the fastest-growing privately held companies in the U.S., with âmore than a dozenâ staffers working on company outreach for Mansueto Digital.
IncBizNetâs lofty goal? A million participating private companies.
Post Comment / Discuss This Story - Info/Rulesblog comments powered by Disqus