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Journalist Social Network Prepares Beta Test

Scott Karp and Robert Young introduce Publish2



By
08/16/2007

Scott Karp, former managing director at Atlantic Media and author of the Publishing 2.0 blog, and blogger Robert Young, formerly of GigaOM have announced Publish2, Inc., a social network and news aggregator devoted specifically to journalists.

Participants will be able to capture information that appeals to their interests and collaborate with other journalists in a private context. Journalists will also be able submit content, similar to the aggregator site Digg, and create their own personal profile page that can feature links to their work. "The core pillar of journalism is still content creation, original reporting, the traditional journalism process," says Karp. "I think a second pillar is growing up around their ability to filter information;there is so much out there on anybody's beat right now. There is useful information on any given topic, and a lot of value to be created by individual journalists and by network of journalists to filter that information."

Registration will be free for qualified journalists. Publish2 will create a type of comprehensive white list of mainstream publications;including trade magazines, newspapers and business and consumer magazines;and anyone with an e-mail address at a news organization domain can get in. However, Publish2 will also be open to the growing universe of citizen journalists and "serious bloggers." "There is still a lot of debate over what that means and where the boundaries are;we don't want to arbitrate it," says Karp. "We may start by inviting people we know are serious. Then the community starts to open up to other independents acting journalistically. In that way, the community policies itself."

Advisors to Publish2 include blogger and networked journalism pioneer Jeff Jarvis and McClatchy senior news executive Howard Weaver.

Publish2 will go into a beta test after Labor Day and Karp says he isn't ready yet to discuss the revenue model. However, he did say Publish2 is looking to expand on much of the groundwork that sites like Digg have created. "Digg was a real trailblazer and proved that this kind of social collaborative networking can work on a large scale and we're looking to extend the model," says Karp. "Digg has hit upon a certain amount of limitation with the way their open system is structured and the way it's been dominated by its audience of young, male tech enthusiasts. What we're aiming to do is compete with other aggregators and we're betting that human intelligence still has superior news judgement."

By
08/16/2007







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