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FOLIO: Wire | 1.18.07



By FOLIO: Staff and Linda Zebian
01/17/2007


National Geographic Little Kids To Launch Next Month

The National Geographic Society will launch a sister publication to its National Geographic Kids magazine in March. National Geographic Little Kids a new bimonthly, will launch with the March/April issue and will target preschool-aged children. The magazine will not contain any advertising but will sell for $3.95 on newsstands and $15 for a year subscription. NG Little Kids has a trim size of 6 1/2 " by 7", to fit better in children's smaller hands. The launch issue, which comes out February 6, will accompany a new Web site, littlekids.nationalgeographic.com, which will feature games and activities, as well as tips for parents.


Questex To Launch International Luxury Hotel Title

Cleveland, Ohio-based Questex Media Group will launch a new international magazine called Luxury Hotelier later this year. The magazine will have a targeted and controlled circulation of 10,000 worldwide including corporate and owner titles of four-and five-star quality hotels.


BusinessWeek Makes Deal with The Weather Channel

BusinessWeek and The Weather Channel are partnering for anew program that will provide viewers with the latest news about weather's impact on the business world. The magazine will provide news segments to air several times a week on the cable channel called The BusinessWeek Business Barometer, starting January 23. The content will also be featured on weather.com's video content list as a featured video. Weather.com will aslo link to businessweek.com.


Time Inc. May Cut Jobs Today

The much anticipated job cuts at Time Inc. are expected to take place today. As many as 250 people may lose their jobs in the latest round of cuts, according to the New York Post.

The company, publisher People and Time magazines, has laid off more than 500 employees over the past 14 months as it tries to transform its business to be more competitive in the digital age.


Ziff Bids Due at End of Week

Bidders vying for publisher Ziff-Davis must submit their final bids by the end of the week. Media bankers have said the company, which has struggled in recent years, more than likely will sell in parts. Although Quadrangle Group was a front-runner to acquire the company's Enterprise Group, deemed the most desirable of company's divisions by M&A experts, the company is believed to have backed off its interest in recent weeks.


Wicks Group Company Acquires Rainbow Studies International

Rainbow Studies International, publisher of The Rainbow Study Bible, a color-coded Bible, was acquired by Standard Publishing, a supplier of Christian resources to churches and families, and a portfolio company of the Wicks Group of Companies. The Jordan, Edmiston Group represented Rainbow Studies in the transaction, the details of which were not disclosed.


VNU Partners with Burrill & Co. to Form Life Sciences Media Group

VNU Business Media and Burrill & Co. are partnering on a new b-to-b media company called Burrill Life Sciences Media Group, the two jointly announced today.

The new company represents an industry expansion for VNU, which currently has a portfolio of b-to-b products and publications serving the media, entertainment and advertising industries. Burrill's current life sciences group produces newsletters and industry reports, and sponsors annual conferences and events including The Personalized Medicine Meeting, The Stem Cell Meeting and The Biotech Meeting.

VNU Business Media CEO Robert Krakoff said in a statement that the new life sciences media group, which will include a portfolio of events, publications, newsletters and an annual biotech state of the industry report, will play the same role in the life sciences industry as VNU's The Hollywood Reporter does in film and Billboard does in music.


Doubledown Media Acquires Private Air, Announces Upcoming Launch

Doubledown Media said today it has acquired Private Air, a magazine geared toward airplane owners and those who purchase jets on a fractional basis. The publisher also says it plans to launch Corporate Leader, a publication for CEOs, CFOs and other C-level executives, in the fall of this year.

Doubledown, which publishes Trader Monthly and Dealmaker magazines, did not disclose the terms of the transaction.

Like Doubledown's other publications, Private Air targets the wealthy. Its existing readership has an average household income of $1.8 million and a net worth of $10.6 million. Both Private Air and Corporate Leader will have controlled circulations of 100,000, as do Doubledown's two other publications.

Radio One Buys Giant Magazine for a Song
Giant magazine said on its Web site today that it has been sold to Radio One Inc. for a mere $275,000. The magazine was launched in 2004 as a men's lifestyle mag, but was redesigned in August of last year as a urban lifestyle and entertainment magazine. According to Radar online, Giant founder Jamie Hooper started the publication with a $10 million investment from his venture-capitalist father-in-law Mort Myerson.

The publication had a circulation of about 250,000 and annual revenues of $7 million as of September 2005. More recent circulation and revenue data was not available. Under the terms of the deal with Radio One, Giant editor-in-chief Smokey Fontaine gets an owner's stake in the publication and will become its CEO while retaining day-to-day editorial oversight of it.


Preemie Mag Redesigns Site, Launches Conference

Springfield, Virginia-based Preemie Magazine has launched a new event titled PreemieCON 2007, a conference for parents of premature infants, and the professionals who care for them. In addition, the magazine has redesigned its Web site which now offers blogs, online discussions and surveys.


Variety Taps WireImage for Photography

Reed Business Information's Variety Group, which includes the publications Daily Variety, Daily Variety Gotham, Weekly Variety, Variety China, 411 Publishing, Video Business, and Tradeshow Week, has signed a deal with WireImage, an entertainment photo agency. WireImage will provide global entertainment photography for the publisher's publications and Web sites. WireImage will also represent wholly-owned Variety images via its Web site and its 12 offices worldwide.


Inc.com Wins Three Web Awards

Inc.com, the Web site accompanying Inc. magazine, has been awarded two W3 Awards for creative excellence on the Web. The site earned silver awards in the "Blog Business" and "Publishing" categories.


Medical Association Mag Wins Brand Award

The American Medical Association's weekly medical news publication American Medical News was named 2007 "Media Brand of the Year" year by Medical Marketing and Media and will be featured in MM&M's January "All-Stars" issue.

By FOLIO: Staff and Linda Zebian
01/17/2007







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