Custom Publishing Council Announces Award Winners at 30 Rock
The Custom Publishing Councilâ€™s Pearl Awards began four years ago as a lunch in
Last nightâ€™s awards were presented by Samir Husni, journalism professor at the
Gold winners for best overall design in three circ-based categories (less than 50,000; 50,000-250,000; and more than 250,000) were, first respectively, a tie between Logistics (Kircher Burkhardt for Deutsche Bahn AG) and SIGnature (Pace Communications for Bluetooth); second, a tie between STIR (Hanley Wood Marketing for Sherin-Williams) and Momentum (Journal Interational Verlags for Glashutte Original Watches); and third, Pure Canada (Spafax for Canadian Tourism Commission).
Best overall editorial for publications with circ less than 50,000; 50-250,000; and more than 250,000 were, respectively, awarded to synnovation (D Custom for EDS), The Ritz-Carlton (McMurry), and Lexus (Story Worldwide).
The award for Best in Custom, honoring overall excellence, was a tie between Lexus and STIR. The silver award went to Spirit, put out by Pace Communications (who, as Touby noted, â€śreally cleaned up,â€ť with seven of their publications taking home either a gold, silver, or bronze). Bronze went to Ampâ€™d, a Magner Sanborn publication.
The Lifetime Achievement Award went to Simon Kelly, chief operating officer of Story Worldwide and founder of the Custom Publishing Council.
For a full list of winners, visit www.custompublishingcouncil.com.