Art director Adana Jimenez says the cover of Scholastic Administr@tor’s October/November 2007 issue is “still too pretty” for her—it doesn’t reflect grossly enough the fact that most children seem to be eating junk in their schools. Our panelist Jim Nissen, publication art director at Switch Studio, agrees. “If it was sloppy and unhealthy-looking, they might have better set up an argument for change.”

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Secrets of the Top Editors: Peer-to-Peer Conversations
Check out this related session at The Folio: Show, November 1-2 in NYC!

Whether B2B, association, consumer or regional, all magazine editors face many of the same issues. It’s not just about coming…