Business 2.0 Folds
âIâd be lying if I didnât admit to being heartbroken,â Quittner told the Times. Time Inc. apparently turned down offers from Mansueto Venturesâwhich publishes rival Fast Company magazineâand other prospective suitors.
Last month, rumors circulated that the September issue of Business 2.0 would be its last. Time Inc. apparently decided to retain the staff an extra few weeks to put together the October issue. A passionate group of Business 2.0 readers even formed a group on social networking site Facebook to show support for the magazine. Late last month, Gawker Media Silicon Valley gossip site Valleywag reported that a magazine logo near the magazineâs entrance had been altered to read: âFortune 2.0.â
Human resources personnel and other Time Inc. executives are expected to visit the magazineâs headquarters today to formally shut down the operation, the Times report says.