CXO Media Pulls Plug On CMO
By Matt Kinsman
A flood of industry awards and accolades (including ASBPE's Magazine of the Year) weren't enough to save CXO Media's CMO
, which shuttered this week, despite an 11 percent increase in ad pages since last March and a 62 percent jump in ad pages for it's one-year anniversary issue in September 2005.
, which drew over 33,000 unique visitors per month and had made an effort to ramp up with blogs, podcasts e-newsletters and Web-only content, will remain live for now but shut down on March 1. The closure of CMO has resulted in a 10 percent reduction of staff (on top of the 10 percent cut during the restructuring last fall). CXO has also sold the CSO Executive Council to Bob Hayes, general manager of the Council.
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